LIVE WORKSHOP: Drive Value for Your Business by Managing Your IP Portfolio
In this session, IP Fundamentals #3, Noel Gillespie will explore how to use and manage a mature IP portfolio to continuously create additional value for a business. Often, a company’s IP portfolio can have value in other verticals/industries/markets. With proper planning early on and sound strategy when the time comes, a company can unlock these additional opportunities, through sale, licensing, enforcement, and acquisition of complementary IP. Many of these strategies will be covered as well as how to prepare for them ahead of time so the potential can be communicated to potential investors, buyers, partners, etc. when raising funds.